Edmonton local Brady Grumpelt has bought the domain of an Alberta far-right group and turned it into a furry fan site full of pictures of muscular, semi-naked anthropomorphic wolves.
Anti-immigration groups, furry culture and Canada: three things you’d never imagine to find in the same sentence have been somehow brought together in a bizarre sequence of events.
This all starts in 2015, when activists with connections to neo-Nazi organisations formed the anti-immigrant group called Soldiers of Odin (SOO) in Kemi, Finland, in the wake of thousands of asylum seekers arriving to the Scandinavian and Baltic regions.
The group claims local police is unable to attend to the alleged increase of crimes brought by the European migrant crisis and patrols the streets of their native Finland supposedly to protect locals from immigrant attacks.
Although the group denies on social media and in interviews any association with racist or neo-Nazi agendas, Mike Ranta, one of the group’s founders, has been linked to the far-right, neo-Nazi Nordic Resistance Movement. Ranta also has and a criminal conviction from a racially motivated assault in 2005.
SOO soon spread through Europe and has even popped up in Australia, Canada and the US.
Edmonton’s Soldiers of Odin branch was recently forced to rebrand itself after some of its members attended a constituency pub night in October 2017 organised by Canada’s United Conservative Party (UPC) and were photographed posing with candidates. The photo sparked a huge national controversy that led to all of those involved disavowing their support for the group. Media bashing and internal squabbling led to the vigilante organisation renaming themselves the “Wolves of Odin” and “Canadian Infidels”.
The name Wolves of Odin is a reference to Geri and Freki, two beasts which are said to accompany the god Odin according to Norse mythology.
Now to furries.
The furry fandom is a curious subculture built around a fascination for anthropomorphic animal characters. These fictional creatures with human personalities inspire all kinds of passions – most platonic, some quite erotic – with fans all over the world uniting in massive online communities and real-life conventions.
Grumpelt, an Edmonton resident, claims he witnessed members of the Wolves of Odin intimidating and creating disturbances at a local bar called the Buckingham, which gave him the idea to counter their antics with something much more clever than violence.
“I saw what group they were and wondered if they had their domain. The dot com was taken but the dot-ca was not — so I thought to myself, I think I might take this and do something funny with it,” Grumpelt told Vice.
“It took about ten minutes to kinda think it up. I thought, well it is wolves, so that works fairly well.”
With the help of a computer savvy friend, Grumpelt designed a one-page furry fetish site at WolvesOfOdin.ca that exhibits a suggestive collection of ripped wolves in boxers, each identified with their own handle and profile quote.
“Doggytreat69”, for example, is not very subtle and declares his intentions right off the bat: “Cum bury your bone in my backyard.”
Meanwhile, “Bigger Woofer” chooses to show his more affectionate side by saying, “Love it when you mark your territory on my chest!”
Alberta Wolves of Odin leader Lloyd Thomas reacted with a bit more restrained amusement than the rest of the internet.
“Somebody saw that and thought they could make a good joke out of it, and good on them,” he told The Star.
Thomas claims neither he nor any other Wolves of Odin members he has spoken to were offended and even tried to play down the whole thing by praising the quality of the content.
“You’ve got to give credit where credit is due,” Thomas said. “Whoever drew those pictures, they’re a pretty good artist.”
Grumpelt’s website did ruffle some feathers in the furry community, where some felt he was using their beloved fandom in a deprecative manner.
“Self-deprecating as we furries are, someone making fun of a hate group by making them out to be ‘one of us’…feelsbadman,” said one Reddit user.
Grumpelt addressed the furry community in his interview with Vice, stating, “I can understand if people in that community are upset about it, I would just basically say to them, I don’t mean to upset you, I want the site itself to just be what it is and not be marginalizing the furry community.”
Grumpelt is not a stranger to online viral stunts. In 2015 he was the mastermind behind Eat a Bag of Dicks”, an entrepreneurship that basically consisted of him selling packs of gummies shaped like penises. It earned him some $112,000 in just one day.