A tweet from Japanese billionaire Yusaku Maezawa has become the most retweeted Twitter post of all time, and it’s not hard to see why.
The founder of Japanese clothing company Zozo and former punk rocker made headlines last year after becoming the first confirmed passenger on an upcoming flight around the moon on SpaceX’s Big Falcon Rocket (BFR), a trip which is scheduled for 2023.
But his current stint in the spotlight has nothing to do with his planned exploits in space.
At 12:35am AEDT on January 6, the 43-year-old shared a tweet that has since been retweeted more than 4,000,000 times – and counting.
— Yusaku Maezawa (MZ) 前澤友作 (@yousuck2020) January 5, 2019
In the tweet, Maezawa says he will give 100 million yen (A$1.19 million) to 100 random users who have retweeted the post.
“To participate, all you have to do is follow me and RT this tweet,” he wrote.
Unsurprisingly, it was only a matter of time until the billionaire’s irresistible offer gained more retweets than the former record holder, a tweet from American student Carter Wilkinson.
Wilkinson had been challenged by fast-food chain Wendy’s to get 18 million retweets to receive a year’s supply of chicken nuggets for free.
HELP ME PLEASE. A MAN NEEDS HIS NUGGS pic.twitter.com/4SrfHmEMo3
— Carter Wilkerson (@carterjwm) April 6, 2017
Prior to that, the record was held by Ellen DeGeneres’ selfie with Brad Pitt, Angelina Jolie, Meryl Streep, Julia Roberts, Jennifer Lawrence and numerous other Hollywood A-listers at the Oscars in 2014.
— Ellen DeGeneres (@TheEllenShow) March 3, 2014
The Bloomberg Billionaires Index puts Maezawa’s net worth at US$1.7 billion (A$2.4 billion), and he hasn’t been afraid to flaunt his immense wealth with several eye-watering purchases including near-priceless art, instruments and supercars.
According to the Sydney Morning Herald, Maezawa’s Twitter following has grown from 500,000 to 4.27 million as a result of his record-breaking tweet.