Featured Image for Pornhub just released their epic 2017 report and it’s packed with juicy stats

Pornhub just released their epic 2017 report and it’s packed with juicy stats

Terrorism. Mass shootings. Trump. A bad Star Wars movie.

2017 may have been a shitty year for most of us, but it was an absolutely bumper year for porn.

It turns out no matter how bad things get, people will still want some porn in their lives. Or maybe the fact that things aren’t going so well helps, as in “the world sucks, lemme see some bonking to cheer myself up”.

Pornhub has released its 5th annual Year in Review and it is filled with impressive and interesting stats.

The site attracted a total of 28.5 billion visitors in 2017, which works out to around 81 million a day.

A total of 68 years’ worth of porn was uploaded to the site, amounting to 3,732 petabytes of data – enough to fill every iPhone on Earth.

With women’s rights invigorated by anti-Trump protests and the #MeToo and #TimesUp movements, it isn’t surprising to see “Porn for Women” was the top trending search for the year.

“2017 seems to have been the year where women have come forward to express their desires more openly,” said Dr. Laurie Betito, sex therapist and director of the Pornhub Sexual Wellness Center.

“Rick and Morty” and “fidget spinner” rounded out the top three trending search terms. Really? Rick and Morty is kinda understandable, but I’m not sure how fidget spinner-themed porn works. Brb.

[7 minutes later]

Oh. Well, that was a real eye-opener.

When it came to actual search terms (not “trending”, which Pornhub differentiates as searches having massive spikes), “lesbian” retained the top spot, while “hentai” jumped up from 6th to 2nd. This was followed by one of the usual suspects, “milf”, and the very Freudian “step mom”, “step sister” and plain old “mom”.

According to Dr Betito, hentai is a way to “disconnect from reality”, which falls in line with the “the world is shitty, show me some porn” hypothesis.

Unsurprisingly, the United States was the top country by traffic. Australia maintained eighth place, a very good effort for a country of just 20-odd million and the world’s 55th best internet speeds. Well done, Straya.


Diving a little deeper into the Aussie results is interesting. Apparently, the “Outdoor” category is 24% more popular here than in other countries, which Pornhub ascribes to our love of the Outback. Cheeky.

Like many other places, the top searches were “lesbian”, “milf”, “Asian”, “hentai” and “step mom” in Australia. “Fidget spinner” was the top trending search, followed by the rather different “creampie gangbang”. Kim Kardashian was the most searched person and “asian” was searched 86% more than in other countries.


Pornhub also presented some stats for Pornhub Gay pages, where the top five searchers were “Japanese”, “Korean”, “straight first time”, “straight friend” and “black”. The top trending search was “police patrol” and the most viewed category was “black”.

Continuing on the “Year of the Woman” theme, “lesbian” was also the top search term performed by women. Females users make up 26% of worldwide Pornhub traffic, with Aussie women at 28% of Australian traffic.

There are plenty more stats to wade through, including detailed data on viewing times, durations and viewing habits on particular days of the year.



About the author

Stefan is an Adelaide-based freelance writer. In his spare time, he plays tennis badly, collects vinyl and brushes up on his Mandarin. Follow Stefan on Twitter

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