Dronevertising: The future of ads or an idea in need of grounding?

Joe Frost Contributor

By Joe Frost in Gadgets on Wednesday 20 August 2014

One of the biggest issues faced by anyone with a great idea is how to get people aware of it. And with marketing looking to gain more cut-through and create genuine buzz, they’ve now combined the idea of drones and advertising to create flying billboards.

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Waterslide, lazy river, scuba tunnel: The $2m greatest backyard pool in the world has it all

Joe Frost Contributor

By Joe Frost in Exhale on Wednesday 20 August 2014

We all had dreams of the awesome swimming pool that would one day be in our backyard – it’d have a waterslide, a jump rock, and even an underwater tunnel. Well a homeowner in Springville, Utah went ahead and blew our dream pool out of the water, building it with all the above and so much more.

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There’s a social network for selfies, and Beiber is an investor

Janek Speight Contributor

By Janek Speight in Apps on Wednesday 20 August 2014

For many people, Justin Bieber is the pinnacle of life. For everyone else, he is the epitome of all that’s wrong with the modern world. Selfies fall into the same two categories. Now, the two have merged to form a frightening new social media application – Shots.

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Creepy! Match will find a date that looks just like your ex – for five grand

Contributor

By Rachel Oakley in Social on Wednesday 20 August 2014

So, that ex you thought you were over but still can’t get out of your mind? A new online dating service will bring his or her doppelgänger straight to you. That’s not weird or creepy at all.

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SpinMe for Android is an alarm clock that only deactivates when you spin around

Partner

By Paul Sawers in Apps on Wednesday 20 August 2014

More than a year after it launched for iOS, the annoying but purpose-serving alarm clock app SpinMe is now available for Android users too.

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Totome: The little Aussie mobile game that can

Pooiee Contributor

By Pooiee in Crowdfunding on Wednesday 20 August 2014

Game developers often head to Kickstarter to finish their game, asking for hundreds of thousands of dollars to finish their beta or prototype. However, sometimes you find rare gems, like Totome, that only want a few grand to release their game.

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Microsoft’s plan to rebuild Internet Explorer’s image: Stop calling it Internet Explorer

Jacob Siegal Partner

By Jacob Siegal in Web on Wednesday 20 August 2014

What would it take for you to give Internet Explorer another chance? What if it wasn’t Internet Explorer any more? During an Ask Me Anything on Reddit last week, engineers working on Internet Explorer discussed everything from reducing fragmentation by phasing out old versions of IE to the flavour of the cake Mozilla sent two years ago, but the most interesting reveal from the thread came when one Reddit user asked whether or not the team had ever considered rebranding the browser.

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Steve Ballmer unveiled as Clippers owner – goes as crazy as you’d expect

Brad Reed Partner

By Brad Reed in Web on Wednesday 20 August 2014

“I got five words for ya… I. Love. This. Basketball team, YEEEEAAAAAAH!!!” If that’s the kind of opening pep talk you expected out of former Microsoft CEO and new Clippers owner Steve Ballmer, then you probably won’t be too disappointed with the real thing. In his opening remarks to fans of the NBA team, Ballmer talked about how much he loves Los Angeles and explained why he loved fans for loving the Clippers due to their underdog status compared with the crosstown Lakers.

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REVIEW: Do you need a Lytro Illum?

Ryan Lee Contributor

By Ryan Lee in Gadgets on Tuesday 19 August 2014

My well-dressed guests from out of town arrive with bags of gear. Lytro’s Jeff Hansen is unpacking a bag as introductions occur, and with him are Eamon Drew and Chris Horsley-Wyatt from Blonde Robot, Lytro’s Australian distributor. Two smartly-presented Lytro Illum cameras appear among the action and in no time at all, the focus is on them.

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The biggest threat to the internet? Sharks. Yes, sharks

Dan Wighton Contributor

By Dan Wighton in Web on Tuesday 19 August 2014

The biggest threat to the internet is not net neutrality, government censorship or Buzzfeed’s growing popularity as a ‘news site’. It’s sharks. Yes, sharks. Just when you thought it was safe to go back in the water.

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